The Challenge: Keeping enterprise training current for a complex platform
FM:Systems offers a powerful workplace management platform, but that power also created a learning challenge. The product was robust, detailed, and not always intuitive for new users. Even simple tasks could require users to follow specific steps, which increased onboarding friction and created more demand for direct support.
Before iorad, the team relied heavily on Camtasia and traditional video production to create training content. That process was slow and difficult to maintain. When the product changed, even a small UI update could require re-recording, editing, reviewing, and republishing an entire video.
“A two-minute Camtasia video could take weeks. Now we make a bunch in minutes.”
The team also had to work within an existing LMS. FM:Systems initially evaluated a different learning platform, but when they kept Docebo, they needed another way to improve the training experience without waiting on a full LMS migration.
“We didn’t get the LMS we wanted, but iorad made Docebo work.”
For Jessica Cellitti, Director of Training at FM:Systems, the challenge was clear: create better training, faster, in a way that could keep up with frequent product updates and help users learn by doing.
The Shift: Replacing static content with interactive, step-based tutorials
FM:Systems adopted iorad to make training more interactive, easier to update, and more aligned with the real product experience.
Instead of building long videos or static slide-based guides, the team created guided simulations that walked users through each click and keystroke. These tutorials mirrored the actual FM:Systems platform, giving learners a safe place to practice workflows without needing access to a test system.
“It mirrors our app exactly. Click here, type this… just like the real thing.”
iorad also changed the team’s production workflow. Rather than scripting and producing videos over multiple weeks, the training team could sit down with subject matter experts, capture the process in real time, and make light edits afterward.
“We sit down and bang it out in one go. The speed is unmatched.”
The result was a much faster content creation process that still produced polished, useful training materials. It also allowed FM:Systems to embed tutorials across multiple customer touchpoints, including onboarding, implementation, internal documentation, knowledge base resources, and their annual user conference.
The Outcome: Faster training, better customer experiences, and broader internal adoption
With iorad, FM:Systems dramatically reduced the time it took to create and publish training content. Tutorials that once would have required rounds of video editing and QA could now be produced much faster, helping the team stay aligned with product updates.
That speed also improved the customer experience. During the FM:Systems user conference, attendees were able to complete real-time tasks using embedded simulations. Instead of watching a demo or reading instructions, users could actively practice workflows in a focused environment.
“People were thrilled. It’s like a focused sandbox they can practice in safely.”
The value of iorad quickly extended beyond the training team. Solution consultants, support teams, and marketing began using tutorials to educate stakeholders, troubleshoot issues, explain workflows, and differentiate product capabilities.
“Other departments are now buying their own licenses.”
iorad also helped reduce support friction. Instead of writing long support emails or scheduling one-off walkthroughs, the team could send users a clickable tutorial that showed exactly what to do. Those tutorials could also be added to the knowledge base, making support more scalable over time.
“We just shoot back a tutorial. I want them in our knowledge base next.”
Why it worked: Training that feels like the actual product
iorad worked for FM:Systems because it helped users learn inside an experience that closely matched the product itself.
Rather than relying on passive narration or static screenshots, iorad gave learners an interactive way to complete real tasks. That made training more actionable, reduced confusion, and helped users build confidence from the first click.
The step-based structure also made the content easier to maintain. When the interface changed, the team could update only the affected step instead of recreating an entire video or document.
“We just update the piece we need. It flows wherever it’s embedded.”
That modular approach helped FM:Systems keep training current while reducing the production burden on the team.
Looking ahead: Scalable training across more customer and internal touchpoints
As iorad adoption expanded, FM:Systems found more ways to use tutorials across the organization. What began as a way to improve customer training became a broader tool for support, consulting, documentation, marketing, and live customer education.
By creating tutorials that are interactive, reusable, and easy to update, FM:Systems can continue scaling training without adding unnecessary production complexity.
The goal is simple: help users learn faster, answer questions more efficiently, and keep training aligned with a product that continues to evolve.